News

  • Tekhnoshok and Technosila merge

    Tekhnoshok and Technosila merge Technosila and Tekhnoshok, both consumer electronics and household appliance networks, have announced a merger, with investors acquiring stakes of 70% and 30% respectively. The joint venture will operate under the Technosila brand name, encompassing a store count of 122 and covering a total area of 230,000 m2. The first stage of… »

  • Auchan to open subway stores in Moscow

    Auchan to open subway stores in Moscow The French grocery retailer Auchan is set to open 100 m² stores in Moscow subway stations, becoming the company's smallest store format. Currently, Auchan smallest outlets are its A2pas stores (200-500 m²) in Paris. Due to the lack of grocery stores in the centre of Moscow, the city authorities offered large… »

  • Optimization of logistics costs based on transport sector analysis

    Optimization of logistics costs based on transport sector analysis One of the leading FMCG manufacturers in Poland asked PMR to update the transport sector analysis conducted for them a year earlier. »

  • Clothing industry - increasing sales by optimizing marketing strategy

    Clothing industry - increasing sales by optimizing marketing strategy Our client, an international clothing retailer, recorded lower sales in the Polish market, despite an extensive distribution network. The business objectives of our research and advisory project included: identifying the cause of low sales figures and recommending actions which would lead to their growth. The following key research questions were… »

Expert view

Showrooming and webrooming are common among Polish consumers

Barbara Frątczak-Rudnicka
Research Consultant at 4P research mix


More and more Polish consumers know how to search for opinions and information on products before buying them or during the actual purchase. They are equipped with increasingly sophisticated tools (e.g. price comparison websites or search engines, which – after a consumer scans the code or sends a picture of the product to be bought – display information on where the item can be purchased at lower prices, whether online or offline).… »

Analyses & forecasts

Retail & FMCG market overview

PMR delivers fresh market updates on a daily basis. These updates present the current state and future prospects for the retail market in the CEE and the CIS regions.

In this section PMR market experts detail the following topics:

  • basic retail market indicators
  • food and non-food segments (overview)
  • retail network (overview)
  • Internet and direct sales
  • consumer preferences
  • payment methods
  • regulations and law.

The aforementioned areas cover Bulgaria, the Czech Republic, Hungary, Poland, Romania, Russia, Slovakia and Ukraine.

Grocery retail

PMR presents regular grocery market updates for Bulgaria, the Czech Republic, Hungary, Poland, Romania, Russia, Slovakia as well as Ukraine.

Each day we analyse and distribute reliable information about:

  • current situation on the grocery market
  • sector developments, trends and forecasts
  • grocery distribution channels (including hypermarkets, supermarkets, discounters, and others)
  • grocery suppliers (including food, beverages, tobacco, and others).

With the PMR portal, one may be sure to receive the most recent and reliable market news and data from experienced market experts.

Clothing & footwear retail

Monitoring this retail segment has never been so easy. In this section PMR reveals all the important facts and figures concerning the C&F market.

A regular reading of this section provides knowledge about:

  • C&F market situation and developments
  • forecasts for the sector
  • C&F market segments review (clothing, footwear and accessories)
  • distribution channels
  • clothing and footwear retailers.

Countries covered by PMR’s reviews of the C&F market are: Bulgaria, the Czech Republic, Hungary, Poland, Romania, Russia, Slovakia and Ukraine.

Cosmetics retail

The most vital and up-to-date cosmetics market events, developments and trends are regularly presented and commented by PMR experts.

By having access to the latest PMR content presented in this section, one may easily stay abreast of information about:

  • situations, developments and forecasts for the cosmetics market
  • cosmetics distribution channels
  • cosmetics retailers
  • cosmetics suppliers.

These market news, analyses, forecasts and data are available for Bulgaria, the Czech Republic, Hungary, Poland, Romania, Russia, Slovakia and Ukraine.

HoReCa

PMR offers HoReCa (hotels, restaurants, catering) market updates about Central and Eastern Europe as well as the Commonwealth of Independent States.

Ho – hotels, Re – restaurants, Ca – catering – all of these market segments are carefully monitored and regularly analysed by PMR. We keep our readers up-to-date on:

  • HoReCa market situation, development and forecasts
  • key market players
  • HoReCa segments review (including restaurants, fast foods, bars, pizzerias and cafes).

Consumer electronics retail

Recent market developments and in-depth analyses regarding the consumer electronics retail sector are described in this section of the portal.

We deliver our readers copious amounts of information about the consumer electronics retail market in selected CEE and CIS countries (Bulgaria, the Czech Republic, Hungary, Poland, Romania, Russia, Slovakia and Ukraine). Topics include:

  • present state review
  • prognosis for the market
  • consumer electronics distributors
  • consumer electronics suppliers.

DIY retail

The Do-It-Yourself retail market segment is presented in detail here – in the form of a wide package of news, analyses, and prognoses.

PMR research presents vital business information about DIY retail. Experienced market experts then carefully revise and analyse the data (key market indicators are also forecasted). The broad knowledge gathered by PMR is shared in this portal:

  • DIY market overviews
  • DIY market situations and developments
  • DIY retailer monitoring.

Bulgaria

A package that not only provides an overview of Bulgaria’s retail market, but also describes many local topics in detail. »

Czech Republic

The scope of the retail market in the Czech Republic content includes regular news, in-depth analyses and reliable forecasts. »

Hungary

Grocery, clothing and footwear, furniture, do-it-yourself, consumer electronics and more for the Hungarian retail market. »

Poland

Polish retail market review: from grocery and HoReCa, through cosmetics and clothing, up to much more detailed topics. »

Romania

Reliable market information useful for regularly monitoring the retail market in Romania or for ad-hoc analysis of the same. »

Russia

Reliable and in-depth market intelligence of the Russian retail market, together with FMCG segment analysis. »

Slovakia

A wide array of information, including companies’ activities, analyses and forecasts for the retail sector in Slovakia. »

Ukraine

News, analyses, trends, forecasts and market data regarding retail and FMCG sector and its major segments in Ukraine. »

Events

Review the list of retail and FMCG events selected and described by PMR; dedicated for managers, marketers, sales consultants, business development staff, and other professionals from this sector.

For our clients’ convenience, we monitor global and local retail events (conferences, trade shows and workshops). On a regular basis, we:

  • select events most relevant to doing business in CEE and CIS regions
  • present information useful to choose the most relevant retail or FMCG event
  • publish data necessary to register for the selected event
  • offer special discounts for the participation fee to PMR clients.

To discuss a cooperation regarding your event dedicated to retail or FMCG professionals, contact us at marketing@pmrcorporate.com.

Glossary

Extend your retail market knowledge and build your business success by utilising this dictionary – prepared by market analysts – which lists and defines the most important terminology used by professionals in this sector.

In this section of the PMR portal, we present a glossary of terminology connected with retail, HoReCa and FMCG segments:

  • grocery
  • clothing
  • footwear
  • cosmetics
  • consumer electronics
  • shopping centres
  • e-commerce.

We focus on the retail and FMCG business in major countries of Central and Eastern Europe and the Commonwealth of Independent States.