One of the largest book retailers on the Romanian market, Diverta has reduced the number of its outlets to 56 outlets in Romania after shutting down three stores which were not profitable. One of the outlets closed down this year was based in the city of Pitesti; the other two in Bucharest’s Liberty Center shopping mall and Fashion House Outlet.
However, in August 2010 Diverta plans to open a new, 810-m² outlet in downtown Bucharest in the Universitatea square.
The company posted sales revenues of €30m and a loss of €600,000 in 2009. The retailer has debts of €10m to suppliers and bank loans worth €8.5m. Diverta plans to shut down two smaller stores in the near future, according to its representatives
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